Open Streets Day transform urban areas across Europe into venues for playing, cycling and sport to encourage citizens to #BeActive.
European mile - Движението - извор на здраве, сила и добро настроение. Стъпка по стъпка към един по-добър начин на живот.
We believe
in the power of inspiration.
@jacobsch
Jacob SCHOUENBORG
ISCA Secretary General
Open Streets Day is an initiative of the International Sport and Culture Association (ISCA) as part of the NowWeMOVE campaign. ISCA launched the NowWeMOVE campaign in 2012, with the aim of bringing the sport for all sector and a variety of other sectors together to tackle the physical inactivity epidemic across Europe. ISCA is a global platform open to organisations working within the field of sport for all, recreational sports and physical activity.
Open Streets Day promotes environmentally-friendly modes of active transport, as well as encourages citizens to celebrate the joy of being active. NowWeMOVE's overall objectives are to raise awareness of the benefits of sport and physical activity among European citizens; promote opportunities to be active in sport and physical activity; and enable sustainable and innovative capacity building for providers of physical activity initiatives through open-source solutions and advocacy.
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